CHARLI WEST
LATEST ARTICLES
28 Apr 2026
This year’s theme centres around one question: What becomes possible when exceptional people have exceptional tools?
24 Apr 2026
Ocean Outdoor UK has launched Ocean Portal, an immersive walk-in format for DOOH.
24 Apr 2026
Brands are encouraged to commit a minimum of 0.1% of their campaign spend to Ecologi’s verified UK nature recovery projects.
22 Apr 2026
The programmatic partnership integrates Amazon DSP directly with DAX, Global’s digital ad exchange.
22 Apr 2026
High Gain Audio analysis shows that both broadcast radio and digital audio consistently outperform the all-media average.
21 Apr 2026
The industry body for commercial radio has published its response to the Government’s Green Paper consultation, highlighting strong public opposition and the negative economic impact of advertising on the BBC.
20 Apr 2026
Last week, The Media Leader took a deep dive into AI in media, reporting on the latest updates and hearing from key industry leaders on how it has moved beyond curiosity into practical application.
16 Apr 2026
Charli West assesses OpenAI's decision to run advertising on ChatGPT and updates on the stance of its rivals.
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